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Super funds fork out $423m in marketing blitz

    The prudential regulator will ramp up scrutiny of superannuation funds after revealing they went on a $423 million marketing spendathon despite repeated warnings to concentrate more of their budgets on servicing existing customers than chasing new ones.

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    Hannah Wootton is a Rear Window columnist, based in Melbourne. Connect with Hannah on Twitter. Email Hannah at hannah.wootton@afr.com

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